Paid Media
Turn attention into measurable action.
Paid media works best when the campaign objective, audience, message, creative and destination are aligned.
SEAM plans, launches and optimises Meta and TikTok campaigns designed to support awareness, website traffic, lead generation or sales.
Build a paid media strategy around clear business goals.
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Paid media support can include:
Campaign and funnel planning
Meta and TikTok account setup
Pixel and event tracking checks
Audience development
Retargeting and lookalike audiences
Campaign and ad-set builds
Budget allocation
Creative trafficking
Copy adjustments
A/B testing
Ongoing optimisation
Monthly reporting and recommendations
Campaign performance is reviewed regularly so that budgets, audiences and creative can be adjusted according to what is working.
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Depending on the campaign and available media budget, support may include:
Two to four active campaigns
Four to eight ad sets
Six to twelve ads
Retargeting campaigns
New creative and copy variations
Weekly performance checks
Monthly reporting
Budget and scaling recommendations
A next-month testing roadmap
One monthly review call
Creative production and advertising spend are excluded from the management retainer unless added separately.